Unclear on the Concept

[ymarkov]

What am I missing here (emphases mine)?

An Online Farmers Market
By Claire Cain Miller

The local food movement has been all about buying seasonal food from nearby farmers. Now, thanks to the Web, it is expanding to include far-away farmers too.

A new start-up, Foodzie, is an online farmers market where small, artisan food producers and growers can sell their products. Foodies in Florida, say, can order raw, handcrafted pepperjack cheese from Traver, Calif., or organic, fair-trade coffee truffles from Boulder, Colo.

“You get a similar experience to a farmers market, when you get the opportunity to meet farmers, but it is much more scalable and you get a better selection,” said Rob LaFave, a Foodzie co-founder. “Ninety-seven percent of the country does not have this kind of access to artisan foodmakers.”

Comments

[malenkiy-scot.livejournal.com]

Eventually they realized that this was something they were going to have to sort out, and they passed a law decreeing that anyone who had to carry a weapon as part of his normal Silastic work (policemen, security guards, primary school teachers, etc.) had to spend at least forty-five minutes every day punching a sack of potatoes in order to work off his or her surplus aggression.

For a while this worked well, until someone thought that it would be much more efficient and less time-consuming if they just shot the potatoes instead. (C)

[ymarkov.livejournal.com]

Fortunately, the Armourfiends eventually got rid of themselves, to the great relief of potatoes...